COOL SUN

Monday, April 25, 2005

Pay hike and wannabe

Got some news.. not a great one.. it seems not a great pay hike.. so.. again .. start thinking.. what u wannabe.. if you dont know where you want to go any road will take u. i feel lost in this life because I dont know what i wannabe... but the best part is "if you dont care where you are, you will never get lost." so do u wanna care where are you?
So think again. what u wannabe mr manoj, or dont u ever think that u are lost in this life.
u know deep inside .. what u wannabe.. but DO YOU HAVE GUTS TO GO AHEAD?

Wednesday, April 06, 2005

Marketing Tips and Concepts

Professor was explaining marketing concepts:

You see a gorgeous girl at a party. You go up to her and say, "I am very rich.Marry me!"

That's Direct Marketing.

You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says, "He's very rich.Marry him."
That's Advertising.

You see a gorgeous girl at a party.You go up to her and get her telephone number. The next day you call and say "Hi,I'm very rich.Marry me."
That's Telemarketing.

You're at a party and see a gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink.You open the door for her, pick up her bag after she drops it, offer her a ride, and then say, "By the way, I'm very rich.Will you marry me?"
That's Public Relations.

You're at a party and see a gorgeous girl. She walks up to you and says, "You are very rich.."
That's Brand Recognition.

You see a gorgeous girl at a party.You go up to her and say, "I'm rich.Marry me" She gives you a nice hard slap on your face.
That's Customer Feedback !!!!!

You see a gorgeous girl at a party. You go up to her and say, "I am very rich.Marry me!" And she introduces you to her husband
That's Demand and supply gap.

You see a gorgeous girl at a party. You go up to her and before you say, "I am very rich. Marry me!" she turns her face towards you ------------ she is your wife !
That's competition eating into your market share.

Tuesday, April 05, 2005

Durex Ad

This one is cool ad. Enjoy!!! I have directly taken in from Kaps sambhar mafia's blog.

Infy rated better than India's Sovereign Rating by S&P

Infy has become the first company to get rating higher than Sovereign ratings. Amazing!!!! Read the article given in TOI.
This article is taken from Times of India. http://timesofindia.indiatimes.com/articleshow/1068984.cms
SINGAPORE: Standard & Poor's Ratings Services on Monday assigned its 'BBB-' foreign currency and 'BBB' local currency ratings to Infosys Technologies Ltd with a stable outlook. "The corporate credit rating on Infosys from S&P is higher than the sovereign ratings on India (BB+/stable/B). This reflects Infosys' very conservative financial profile and policy, which feature ample liquidity, strong operating cash flow, and a debt-free balance sheet," said Standard & Poor's credit analyst Greg Pau, director in the Corporate and Infrastructure Ratings Group. Back in 2002, ICICI Bank got a rating higher than the country from Moody's. "Infosys' good track record in the industry, its strategy of funding expansion through internal capacity should allow the company to maintain a strong financial profile in the case of more adverse business conditions," he added. Infosys is one of the top three IT service providers in India, with revenue at USD 1.14 billion in the nine-month period ended December 31, 2004. About 98 per cent of its revenue is generated from overseas assignments... ...through a global network of development centres in 22 cities and sales offices in 30 cities. With over 70 per cent of its professionals based in India, it has benefited from its skilled but relatively low cost workforce. This cost advantage enables Infosys to offer competitive prices, while maintaining a superior margin, compared to global competitors. Service quality has been good, as indicated by on-time, and on-budget delivery of over 90 per cent of projects. Infosys is, however, exposed to a degree of sovereign risk, as its workforce is located primarily in India, and as its foreign-earned revenue is required to be repatriated under India's current foreign exchange regime. Nevertheless, Infosys is partly insulated from country risks due to its largely offshore sources of revenue and very conservative financial policy. However, Infosys has no immediate plans to raise debt, though it sought an international credit rating, its chief financial officer Mohandas Pai said. "It helps in risk management and in benchmarking with global competitors," Pai added.